Tattoos outdate nearly every beauty trend on the planet. They are popular with teenagers, young adults, military personnel, proud parents, etc. If you look around you probably can spot a tattoo studio on every corner. In fact, industry veterans agree that teenagers are driving growth in this market, and businesses are profiting from offering the benefits of this inexpensive, painless and non-permanent body art. Unfortunately, many potential tattoo lovers don’t focus on a few relevant tattoo facts: They are painful, expensive and permanent. Airbrush tattoos are the perfect answer to clients who want something to look cool for the weekend or can’t bear the thought of getting a real tattoo. Modern technology has turned the art of airbrush tattooing into a practical, profitable add-on that can generate a ton of revenue because—after the purchase of the equipment—it only costs a couple dollars to tattoo a client, but salons can charge $25 to $30 for the service. Traditional tattoos involve multiple intradermal injections of the skin by a small machine having one or more needles connected to tubes containing the dyes. The procedure involves a variable amount of pain and a small amount of bleeding. It can take several hours depending on the size of the tattoo. The site of application usually takes seven to 10 days to heal. The application process obviously isn’t fun, but the worst part about traditional tattoos is that they are permanent. Another drawback to traditional tattoos is that a beauty accent an individual wants to show off at the beach isn’t necessarily the one he or she wants to advertise at work, at a sporting event, at the dance or at dinner. That’s probably why airbrush tattoos are one the hottest emerging trends in the beauty industry. Today’s technology allows consumers to get a beautiful tattoo that is painless, affordable, temporary and a lot of fun. It also only takes a few minutes to apply a temporary airbrush tattoo. Industry insiders agree that the benefits to salon owners is that it’s easy to set up this service, easy to sell it and easy to perform it. Additionally, the profit margins are large since each airbrush tattoo will cost a tanning salon $2 to $3 and they sell for $20 to $30.
|